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Hiring Associate Manager, Brand Marketing for New York Location Betches

  • Experience: 1 - 3 years
  • Location: New York
  • Category: Marketing Jobs
  • Posted: Thu, Mar 26, 2020
Skills: Must possess strong PowerPoint and Adobe Suite for design mocks (and Microsoft Excel for day-to-day organizational management), Ability to translate client KPIs into actionable campaign strategies, Familiarity and strong enthusiasm for entire Betches Media brand,Strong communication skills, with the ability to effectively navigate through ambiguity and complexities related to client/agency structure

Job Description

Betches is looking for an Associate Manager, Brand Marketing to assist in the creative ideation and strategic plans for paid, branded content opportunities across all digital, social/audio channels, marketing initiatives and experiential activations. The ideal candidate will be a highly creative, funny and self-motivated individual who possesses a strong ability to assist the build of creative brand partnership packages in the digital media space while also exceling at building desks that tell a strong and cohesive story. This candidate must have a strong instinct on how to position and market Betches Media through impactful and creative paid media campaigns.
The candidate is a highly motivated and creative individual who thrives in a fast paced, client centric environment with the opportunity to wear multiple hats in a growing startup company. They will have a high level of energy, creativity and attention to detail combined with a thorough understanding of the Betches Media brand and voice.
This role reports to the VP, Sales & Partnerships and works collaboratively with various members of the company.
Role & Responsibilities:
Work alongside Sales & Brand Partnership team to create and deliver winning proposals rooted in social, digital, podcast, and experiential activations that are both engaging for fans and are impactful for brand clients (and their KPIs)
Conceptualize from start to finish, thorough and creative paid brand partnership opportunities for a variety of interested and potential brand sponsors
Must be able to effectively manage a high volume of inbound and proactive RFPs
Package high quality and engaging proposals and presentations that deliver 360, integrated multi-platform activations
Effectively design and story-tell campaign ideas through visual and custom content presentations
Collaborate with sales team to answer/create RFPs and co-pitch in meetings to effectively deliver Betches Media best-in-class sponsorship opportunities
Partner with content & brand partnerships team to develop go-to-market brand strategies, while helping to to forecast the revenue & brand growth potential
Partner with content team to develop new ideas for custom content programs or series, as well as package existing organic content, to bring in new partners and drive repeat business
Strong ability to write and create Betches Media brand voice positioning for partnership packages
Strong ability to assist with pricing out opportunities based on research for all opportunities presented to brands for consideration
Strong ability to showcase Betches Media potential to outside audience, talent & clients
Consistently innovate creative marketing approaches to drive Betches Media across all digital and event initiatives


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